物联网流通中的陕南中药材系统

基于物联网的中药材流通研究,分析了陕南中药材流通的特点和存在的问题,给出了其解决方案和基于物联网的中药材流通系统的设计,系统设计合理实际,操作性强,具有一定的现实意义。     

eWOM across channels: comparing the impact of self-enhancement,positivity bias and vengeance on Facebook and Twitter

Abstract

When sharing personal details, versus talking about others, consumers tend to accentuate the positive experiences they have with brands in order to self-enhance amongst friends. Consumers also take vengeance on brands in public venues. Turning to social network sites (SNSs), it is unclear which is dominant. Here historical Facebook and Twitter eWOM (n = 47,907) is analyzed for a static group of 783 active US consumers. Self-enhancement is found on both SNSs. The majority of eWOM is positive Vengeance was rare, occurring only in 10.3% of all eWOM. eWOM appears to mirror a consumer's non-eWOM sentiment valence across SNSs. In this cross-platform comparison we suggest that SNS affordances alter eWOM creation Facebook has privacy expectations and limits direct brand interactions. Twitter is a public platform with less privacy expectations and a larger customer service component. Here eWOM is more prevalent on Twitter but contrary to our expectations is more positive.     

Facebook as international eMarketing strategy of Taiwan hotels

Taiwan hotels need to focus on international eMarketing because these cater to international travelers, especially with leisure travelers expected to increase in the coming years. Facebook offers a wide range of opportunities for the international eMarketing of hotels. Investigation of the current use of Facebook, as an international eMarketing tool, by six large hotels in Taiwan showed presence in Facebook and use of basic features. However, the use of different Facebook features varied. While the hotels were able to connect with international leisure travelers via Facebook for the communication of marketing messages, the reach is limited to Chinese-speaking users using Chinese as the primary language, even for hotel pages accessible through English accounts. Language use also limited interaction in spreading the message virally to the wider international leisure travelers. Employing options to accommodate English and even other languages by selecting from available language support options can enhance international eMarketing via Facebook of hotels.     

Community entrepreneurship - cases and conceptualization *

As starting and managing a small business means both social and economic risk taking so is building a robust community a social as well as an economic endeavour. Such a community is a most vital context for entrepreneurship. If located in a remote area and if the environment is hostile cooperation is stimulated between firms and other community groups. Their success is especially ascribed to qualified community entrepreneurship, i.e. personal and innovative ways of building support for local autonomous entrepreneurs. An integrative approach to local economic development is illustrated by two successful, albeit contrasting, Swedish cases.

The cases are reviewed with the help of a conceptual framework that particularly points out the importance of local and global networking in both community and autonomous entrepreneurship. In a mixed economy such networks must be carefully managed and encompass linkages on, beside the market, institutional and political arenas. The very role of the community entrepreneur is to bridge these different settings through alert leadership, if required organized as a team.     

煤矿资源整合计算机评估系统的研究

地方煤矿煤炭资源整合是国家制定的政策,涉及到煤矿业主的根本利益。地方政府在执行过程中会遇到巨大阻力,并且因任务繁重和专业人才不足,造成推进速度缓慢。通过计算机技术能高效工作,同时又能保证公正评估参与煤炭资源整合的煤矿企业,有力推动了煤炭资源整合工作。     

高等院校无线局域网络应用探讨

随着信息技术的高速发展,高等院校加速了数字化校园的建设,无线网络之一的无线局城网WLAN成为数字化校园建设的重要一部分。阐述了无线局城网的体系结构,分析了无线局城网的特点,以及在高校构建无线局城网的优势,无线局城网在高校数字化校园建设中必将起到重要的作用。     

Entrepreneurial resource acquisition via personal networks: an empirical study of German start-ups

This paper presents a resource-based theoretical model for an extended version of the network success hypothesis. It derives four main hypotheses for the relationships between resources obtained from personal networks of the founders and a new venture's success. The model takes into account a broad range of control variables. In the empirical study, based on a sample of 123 German entrepreneurs, we do not find much support for our hypotheses. We conclude that, quite in contrast to most existing theories, network links have close to no impact on getting cheap or exclusive resources.     

我国老年人异地医保的困境与对策

近些年来城市人口流动频繁,老年人因各种原因的迁移也在逐渐增多,异地医疗费用报销和医保关系转移等问题困扰着越来越多的老年人.目前我国老年人异地就医面临着报销手续复杂、比例较低等困境,地区间利益冲突、各地政策不一致、监管难度大等是造成困难的原因.针对上述问题提出完善异地就医政策和设置定点医院、提高统筹层次,实现省际间医保的转移和最终实现全国统筹三个阶段性的对策.     

加工贸易电子联网监管模式分析

本文从不同的角度阐述加工贸易电子联网模式概念、功能及特点,并运用图表来分析加工贸易电子联网监管和传统纸质监管方式的不同。本文认为加工贸易电子联网新模式避免了纸质手册审批手续重复、环节多、程序复杂、难以准确提供成品单损耗、通关手册周转困难等弊端,大大提高了企业通关效率和海关工作效率。